LunaWye Privacy Policy
Last updated: 10 August 2026
LunaWye respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains what personal information we collect through the LunaWye website, www.lunawye.com, how we use it, who we may share it with, how we protect it and the rights you have over your information.
We aim to keep this policy clear and straightforward because privacy information should be understandable and accessible, not hidden behind unnecessary legal jargon.
1. Who we are
LunaWye is responsible for deciding how and why your personal information is used when you interact with our website, purchase our products or services, contact us, join our mailing list, create an account or otherwise interact with LunaWye.
For privacy enquiries, please contact LunaWye through the contact details provided on our website.
2. Information we collect
Depending on how you use LunaWye, we may collect:
Information you provide directly
This may include:
Your name
Email address
Telephone number
Billing and delivery address
Information contained in enquiries or messages you send us
Account login information
Order and purchase information
Booking or registration information
Information provided when joining a waiting list
Information provided when signing up for emails or newsletters
Reviews, photographs or other content you choose to submit
Information you provide when entering competitions or promotions
Any other information you voluntarily provide to us
Payment information
Payments made through the LunaWye website may be processed by third-party payment providers.
We do not normally have access to or store your complete payment card details. Payment information is handled by the relevant payment provider in accordance with its own privacy and security practices.
Information collected automatically
When you visit our website, certain technical information may be collected automatically, including:
IP address
Browser and device information
Operating system
Pages visited
Referring website
Approximate location derived from technical information
Date and time of visits
Website usage and interaction information
We may collect this information through cookies, analytics tools and similar technologies.
3. How we use your information
We may use your personal information to:
Process and fulfil orders
Arrange delivery of products
Manage customer accounts
Respond to enquiries and messages
Provide customer support
Manage bookings, registrations and waiting lists
Send newsletters or marketing communications where you have agreed to receive them, or where permitted by law
Manage reviews, competitions and promotions
Process payments
Maintain and improve the LunaWye website
Understand how visitors use our website
Monitor website performance
Protect our website, customers and business against fraud, misuse and security threats
Keep appropriate business, financial and legal records
Comply with legal and regulatory obligations
Establish, exercise or defend legal claims where necessary
We will not use your personal information for purposes that are incompatible with those explained in this policy unless we have a lawful reason to do so and, where required, tell you about the new use.
4. Our lawful bases for using your information
Under UK data protection law, we need a lawful basis for processing personal information.
Depending on the circumstances, we may rely on:
Contract
We may need to use your information to fulfil a purchase, provide a service, manage an account or take steps at your request before entering into a contract.
Legal obligation
We may use information where we are legally required to do so, such as keeping appropriate financial or business records.
Legitimate interests
We may use information where it is reasonably necessary for legitimate business interests, provided those interests do not override your rights and interests.
Examples may include website security, fraud prevention, improving our services and managing customer relationships.
Consent
Where consent is required, we will ask for it before carrying out the relevant processing.
This may include certain marketing communications and non-essential cookies or similar tracking technologies.
You can withdraw consent at any time.
Withdrawing consent does not affect processing that took place lawfully before you withdrew it.
5. Marketing and newsletters
If you sign up to receive LunaWye emails, we may use your email address to send newsletters, updates, offers, launches, events and other marketing communications.
Where consent is required, we will only send these communications after you have actively opted in.
You can unsubscribe at any time by using the unsubscribe link in our emails or by contacting us.
We will not sell your email address to third parties.
6. Cookies and similar technologies
LunaWye uses cookies and similar technologies to make the website function, remember preferences, understand website usage and, where permitted, support analytics and other website features.
Some cookies are essential because the website cannot operate properly without them.
Other cookies, such as certain analytics or advertising-related technologies, may require your consent.
Where required, we will provide a cookie consent mechanism allowing you to manage your preferences.
You can also control cookies through your browser settings.
Please note that disabling certain cookies may affect how parts of the website function.
Because LunaWye's website is hosted and operated using Squarespace, Squarespace may place cookies and similar technologies on your device in connection with website functionality and analytics.
7. Website analytics
We may use analytics tools to understand how visitors use LunaWye and to improve the website.
Analytics information may include pages visited, approximate location, device information, browser information and interactions with the website.
Where applicable, non-essential analytics cookies will only be used in accordance with your cookie preferences and applicable law.
8. Online shop and customer accounts
If you purchase something from LunaWye, we need certain information to process your order.
This may include your name, contact details, billing and delivery information, order details and payment-related information.
We may use this information to:
Process your order
Take or confirm payment
Arrange delivery
Send order updates
Provide customer service
Deal with returns, refunds or complaints
Maintain required business records
If you create an account, we may also process information necessary to maintain your account and provide account-related functionality.
9. Bookings, waiting lists and events
If you register interest in, book or join a waiting list for a LunaWye class, event, workshop, retreat or other activity, we may collect information necessary to administer that activity.
This may include your name, contact details, booking information and relevant information you choose to provide.
If an activity requires information that may be considered particularly sensitive under data protection law, we will only collect and use it where there is an appropriate lawful basis and where it is genuinely necessary.
10. Reviews, photographs and user content
If you voluntarily submit a review, photograph, testimonial or other content to LunaWye, we may use that content for the purpose for which you provided it and, where applicable, for LunaWye marketing.
We will not assume that permission to submit content automatically gives us unlimited rights to use it for unrelated purposes.
Where separate permission is required, we will ask for it.
11. Social media
LunaWye may use social media platforms and may provide links to or embed content from social media services.
If you interact with those services, the relevant social media company may collect information about you in accordance with its own privacy policy.
LunaWye does not control how independent social media platforms process your information.
12. Who we share information with
We may share personal information with trusted third parties where this is necessary to operate LunaWye and provide our services.
These may include:
Website hosting and technology providers
Squarespace
Payment processors
Delivery and fulfilment providers
Email and newsletter providers
Booking or event-management providers
Website analytics providers
IT and security providers
Professional advisers such as accountants, insurers or legal advisers
Government, regulatory or law-enforcement bodies where we are legally required to do so
We only share information where there is a lawful reason for doing so.
We do not sell your personal information.
13. Third-party services
Some services used by LunaWye may process personal information outside the UK.
Where personal information is transferred internationally, we will take appropriate steps to ensure that the transfer is lawful and that appropriate safeguards are in place where required.
Third-party providers may have their own privacy policies explaining how they process information.
14. How long we keep your information
We only keep personal information for as long as we reasonably need it for the purposes for which it was collected, including legal, accounting, tax, contractual and business requirements.
Retention periods vary depending on the type of information.
For example:
Order and financial records may need to be retained for the periods required by law.
Customer enquiries may be retained for as long as reasonably necessary to deal with the enquiry and any resulting relationship.
Marketing information may be retained until you unsubscribe or withdraw consent, subject to any information we are legally entitled or required to retain.
Account information may be retained while your account remains active and for a reasonable period afterwards where necessary.
Website and analytics information may be retained according to the settings and retention periods of the relevant analytics service.
When information is no longer required, we will securely delete it or anonymise it where appropriate.
15. How we protect your information
We take reasonable technical and organisational measures to protect personal information against accidental loss, unauthorised access, misuse, alteration or disclosure.
However, no internet transmission or electronic storage system can be guaranteed to be completely secure.
You should also take reasonable steps to protect your own information, including keeping account passwords confidential.
16. Your rights
Under UK data protection law, you may have the right to:
Ask for a copy of the personal information we hold about you.
Ask us to correct inaccurate or incomplete information.
Ask us to delete personal information in certain circumstances.
Ask us to restrict how we use your information in certain circumstances.
Object to certain processing, including some processing based on legitimate interests.
Object to direct marketing.
Withdraw consent where processing is based on consent.
Ask for certain information to be provided in a portable format.
Make a complaint about how we handle your information.
These rights are subject to certain legal conditions and exemptions, so they may not apply in every situation.
To exercise your rights, please contact LunaWye using the contact details provided on our website.
We may need to verify your identity before completing certain requests.
17. Direct marketing
You have an absolute right to object to direct marketing.
If you no longer want to receive LunaWye marketing emails, you can unsubscribe using the link provided in the email or contact us directly.
18. Children's privacy
LunaWye's website is not intended to knowingly collect personal information from children without appropriate consent or involvement of a parent or guardian where required.
If you believe a child has provided personal information to us inappropriately, please contact us so that we can review and, where appropriate, delete it.
19. Links to other websites
The LunaWye website may contain links to external websites.
We are not responsible for the privacy practices, content or security of websites that we do not operate.
We recommend checking the privacy policy of any external website before providing personal information.
20. Changes to this Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our website, services, technology, legal requirements or the way we process personal information.
The latest version will be published on this page with the date it was last updated.
Where a change materially affects how we use your personal information, we will take appropriate steps to bring the change to your attention.
21. Complaints
If you have concerns about how LunaWye has handled your personal information, please contact us first so that we have an opportunity to resolve the issue.
You also have the right to complain to the UK's data protection regulator:
Information Commissioner's Office (ICO)
You can find information about making a complaint through the ICO's official website.
22. Contact LunaWye
If you have questions about this Privacy Policy, want to exercise your data protection rights or have concerns about how your information is being used, please contact LunaWye through the contact details provided on www.lunawye.com.
LunaWye
Website: www.lunawye.com
Last reviewed: 10 August 2026

